The first step is to understand what your competitors are doing and why. Talk with people who work for that company, analyze the marketing strategies of the company, and investigate how they are approaching different tasks. Once you have worked out what business model your competitors use and how they go about achieving their goals, you can work out how to differentiate yourself from them.
PnaPna is a business software to allow critical functionalists of most office operations to be placed in one platform.
From Marketing, to CRM, Project management, Leads management, Tasks management, Reports, Calendar, Cloud, and Payment etc.